We visited some supermarkets and found that trolleys are only found in large supermarkets, and the size and number of trolleys are also different.
There are five residential stores in Nanping in the new century. There are not many people. There are 9 trolleys at the entrance, and some shoppers use more than 30 vehicles. In addition to the use of the new century Daping commercial supermarket, there are more than 20 on the door. : During the peak sales period at 5 pm, there were only a few trolleys in front of the Yonghui Supermarket branch in Wulidian, but when they entered the store, many people had trolleys in their hands, roughly 50.
The Shanghai store has a large number of carts, and there are seven rows of more than 200 at the entrance. Wal-Mart on Hongsheng Road is no different from Carrefour.
“There are not enough trolleys. Very inconvenient. Ms. Zhu, who lives in Nanping, said that she used to go to the supermarket very popular and everything was good, but there was no car during the peak period, and the shopping basket was not light enough.” Hurry up after finishing the calculations.” Therefore, when a nearby “well-equipped” supermarket opened at a similar price, she acted immediately.
“How big is the impact of trolleys?” More than a dozen consumers we surveyed in different supermarkets agreed that this is not the most important factor, but the details show the concept of service. “As supermarkets become more open, the gap between goods and prices has become smaller and smaller. A consumer said that when faced with similar choices, this may shake his decision.
Trolleys are commonly used items for shoppers, and they are also an important part of their consideration of whether supermarkets pay attention to “experiential consumption”
